A Blog to Help Grow Your Brand & Build Your Business Empire
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22 Types of Content To Create To Engage Audiences
In this blog post, we explore 22 types of content to create at each stage of the customer journey: awareness, consideration, decision, and retention.
Relationships in Business
Read our expert tips on building and maintaining great relationships in business through your marketing which is a vital part of your success as a brand.
Build Your Personal Brand on LinkedIn
With our expert guide that walks you through six essential steps you’ll be building your personal brand on LinkedIn in no time.
Recap of the Best Business Books of 2024 for Entrepreneurs & Business Owners
Discover the best business books of 2024 that every entrepreneur, leader, and professional must read and can still be still read in 2025 and beyond.
Myer Christmas Windows: A Timeless Example of Content Marketing
The festive season in Australia wouldn’t be complete without the iconic Myer Christmas Windows. These windows are a great example of storytelling and content marketing.
Social Media Marketing for Small Business: Video Content & Livestreaming
Find out why as a small business you should consider livestreaming on social media. It is an important form of video content and overall social media marketing for small business.
LinkedIn Profile Hacks
In this post our guest, Linkedln expert Sue Ellson, runs through some of her favourite LinkedIn hacks so you can get the most out of your profile.
Lead Nurturing For Your Business: 7 Effective Strategies
Our expert guide shows you 7 effective lead nurturing strategies. They can be applied to any business (B2C, B2D, D2C, etc). Lead on!
Demand Generation Marketing for Your Brand in Just 4 Steps
Look no further than here with our guide that shows you how to build a robust demand generation strategy in just four steps.
Influencer Marketing: Best Strategies & Examples
Influencer marketing can be used to drive sales for your brand. Learn all about it in our ultimate guide.
How to Increase Your Network on LinkedIn
Increase your network on LinkedIn to get more visibility & opportunities. Read WORD EMPIRE’S guide filled with actionable strategies.
How to Promote a Podcast
Its not enough to have a podcast, you need to know how to promote it. WORD EMPIRE’s guide is a must read on how to promote a podcast.
How to Conduct a Podcast Interview
Learn how to conduct a podcast interview with WORD EMPIRE’s step by step guide that will make you the best interviewer and get your podcast ranked more.
B2B Content Ideas
Looking for fresh b2b content ideas outside ChatGPT? Look no further than WORD EMPIRE’s B2B content ideas guide.
Cross Promote Your Social Media and Email Marketing
Learn how to effectively cross promote your social media and email marketing to get bigger reach and engagement for your brand.
How to Create Case Studies for Your Business
Case studies increase the credibility of your business but must be done well. Learn how to create a case study from WORD EMPIRE® and get a great ROI.
Creating a Content Plan for Your Business
Having a content plan in place for your business is crucial. That's why our team have put together this handy guide that shows you how to create a content plan in 10 easy steps.
Creating Content on LinkedIn: A Step By Step Guide
Struggling to create content on LinkedIn? or just need more help? Read WORD EMPIRE’S® guide to creating content on LinkedIn that gets seen and traction.
How to Come Up with Blog Topics
Are you struggling to come up with blog topics for your brand? or just need help with your blog? WORD EMPIRE’s guide on how to come up with blog topics will help.
How to Turn Words Into Money For Your Business
Learn to turn words into money for your business with these five incredibly powerful techniques from the word smiths at WORD EMPIRE.
Why You Should Create a Podcast for Your Brand: 9 Essential Reasons
Have you thought about creating a podcast for your brand or perhaps already have one? Discover the 9 essential facts about podcasting for your brand.
B2B Marketing Doesn't Need to Be Boring: Can be Interesting & Engaging
Check out our guide here that shows you how to make your B2B marketing fun and exciting with best practices and real-life examples.
19 Best Ways to Grow Your Email List as a Business
A great email list is key to successful email marketing for your brand. Learn how you can grow your email list with WORD EMPIRE’s 19 best ways that are proven and tested.
Lead Generation: 7 Strategies for Generating More Business
Find out about 7 effective ways to generate more leads for your business which equals more money and brand visibility for you from the experts at WORD EMPIRE.
8 Business & Marketing Thought Leaders to Follow in 2024
Marketing is such an integral part of your business, both B2B and B2C but it’s such a vast subject to learn especially now in the digital era.
The Ultimate B2B Demand Generation Strategy for Business
Find out why your B2B should invest in a robust demand generation strategy to grow and expand business in 2024 and beyond from the content experts at WORD EMPIRE®.
The Buyer's Journey: How to Create Content for Every Stage
As a business it’s essential to create content for every stage of the buyer’s journey to sell your products or services. Learn from the WORD EMPIRE® experts.
Why You Should Use Marketing Automation for Your Business
Automation is an important aspect of our lives and in business even more so. In 2024 and beyond its only going to get bigger. As a business (both B2B & B2C) you want to be prepared. It doesn’t need to be complex.
13 Content Marketing Trends We're Going to See in 2024
To grow and expand your brand it’s essential to have content marketing as part of your overall business strategy so find out the top 13 content marketing trends.
7 Types of Content to Grow Your Business in 2024
Learn about the seven different types of content that your business needs to thrive and stand out in this digital age from WORD EMPIRE the content experts.
7 Common Content Mistakes to Avoid for Your Brand
Content is vital to growing your brand but you must avoid these seven common content mistakes or your brand will suffer. Let WORD EMPIRE® show you what to do.
Hiring a Copywriter For Your Business: Five Things To Look For
Read our guide that tells you the five crucial things to look for in a copywriter/ content creator for your brand.
Six Awesome Marketing Ideas For 2024
Marketing is a crucial part of your business, so WORD EMPIRE® has put together this list of six truly awesome marketing ideas for you to try.
How to Create an Infographic: Six Essential Steps
Discover the six essential elements of a successful infographic that you should be using for your brand.
Five Essential Strategies For Your LinkedIn B2B Marketing
LinkedIn is the world’s largest professional networking platform with now over a billion users and growing by the day.
How to Create a White Paper: 5 Tips To Do It Right
In this piece, our expert team has compiled 5 tips to help you create high- quality white papers that will help you get a great ROI for your business.
How to Promote a White Paper
In 2024, a white paper is one of the most downloadable forms of online content for companies but without proper promotion, it won’t get the reach you need.
Thought Leadership & Social Media: 5 Ways To Build It
Social media has become a powerful tool to grow your brand and even thought leadership.